Report
Where Housing Opportunity Is Emerging
Published October 1, 2026
Housing Rental Property Credit & Economic Trends Economic & Market Insights
The U.S. housing market may begin to thaw in 2027, but improvement won't be universal. Changing affordability, borrower readiness, household finances and property-level costs will shape where opportunity emerges and who is positioned to act.
Experian's 2027 State of the U.S. Housing Market Report takes a closer look at the consumer, financial, and market signals behind these shifts, helping lenders look beyond national averages to understand where housing opportunity may be emerging, for whom, and under what conditions.
Inside the report
Explore the trends and data shaping the 2027 housing market, including:
- Mortgage demand and borrower readiness
- The true cost of homeownership
- Regional market conditions
- Household financial resilience
- Home equity and lending opportunity
- Renter sentiment and future demand
- Economic and consumer trends
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