Webinar
Published October 23, 2025
Credit Unions Credit Decisioning Data Sources Marketing
Experts from Experian, Micronotes, and Premier America Credit Union explore how credit unions can reach the right prospects at the right time to drive measurable loan and member growth.
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Webinar
Beyond Acquisition: How Data-Driven Account Management Powers Long-Term Value
Winning new customers is challenging but retaining them and growing their value is even harder.
In this exclusive webinar, America First Credit Union’s Kymrie Turner sits down with Experian’s Mark Soffietti to explore how leading institutions can leverage differentiated data to drive long-term customer value.
You’ll learn about:
- Five key challenges financial institutions face in account management and customer retention
- Risk-focused actions to help protect your institution and your customers
- How America First Credit Union approaches portfolio segmentation, forecasting, and credit limit optimization to strengthen member relationships
Webinar
Smarter Prospecting: Turning Data into Demand
The credit marketing landscape is evolving. As competition intensifies and consumer expectations rise, financial institutions that can predict, personalize and perform at scale will define the next generation of success.
In this webinar, our experts explore how financial institutions can use connected intelligence to find, know and grow the right customers, leading to:
- Smarter acquisition
- Stronger customer retention
- More proactive growth
Tip Sheet
A companion piece to Bridging the credit divide: income, risk and inclusion in consumer finance
This summary outlines important research findings that help lenders drive a more inclusive environment for customers, while mitigating risk.
A few takeaways:
- Understanding the profiles of who’s more prone to exclusion informs risk management.
- Machine learning techniques can also be deployed to help detect economic interaction effects or shifts.
- Attributes like education level, occupation or rent/utilities payment history have predictive power in credit outcomes.
Webinar
Unlocking alternative data for smarter fintech decisions
Join Ashley Knight, Experian’s SVP of Product Management, and Haiyan Huang, Prosper’s Chief Credit Officer, to discover how:
- Alternative finance data is redefining how to verify and connect identities.
- Email and phone intelligence is unlocking new levels of precision in credit marketing.
- Open banking insights are becoming increasingly critical for financial inclusion and mitigating risk.