Report
Published January 28, 2025
Mortgage Customer Management Data Sources Economic & Market Insights
As we enter 2025, the mortgage industry continues to transform amid political and economic changes. Mortgage lenders must stay updated on trends to serve their customers effectively. Experian data scientists and analysts provide insights into the U.S. housing market's impact on lenders, highlighting recent trends and their implications. We aim to offer a comprehensive overview of the mortgage market, emphasizing key trends, regional differences, and potential growth areas.
- Market Trends: Understand the latest trends in mortgage originations, delinquencies, and interest rate fluctuations.
- Regional Insights: Explore regional variations in housing market activity and home equity levels.
- Strategic Recommendations: Get actionable insights to navigate the dynamic mortgage market in 2025.
Complete the form to access the report
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Thank you for your interest
Your free Experian resource is now available. Enjoy!
Video
E-commerce is booming but fewer businesses seek credit
This week the Experian Commercial Pulse report focuses in on a fascinating paradox in the e-commerce industry that credit and risk management professionals should closely monitor. While online retail revenues continue their upward trajectory—now representing over 16% of total U.S. retail sales and generating quarterly revenues exceeding $300 billion—commercial credit inquiries from e-commerce businesses have declined by nearly 25% in the past year alone.
Check out the full report to see how these trends could impact your strategy!
White Paper
Unlocking the Equity Era: Why 2025 is the Year of the HELOC
- $29T in Untapped Equity: Millions of homeowners are prime HELOC candidates but remain overlooked.
- Behavior Gap: Misconceptions lead many to choose credit cards over HELOCs.
- Smart Targeting: Use data to identify Revolvers and personalize offers.
- Digital Advantage: Compete with non-banks by accelerating approvals and closings.
Report
Q2 2025 Lending Conditions Chartbook
While the US economy has so far avoided the worst-feared outcomes of higher tariffs, there remains significant uncertainty and concern over outlook, which is driving caution among lenders. In our just-released Q2 2025 Lending Conditions Chartbook, we break down the latest economic developments and do a deep dive into credit conditions across product segments, regions, and lender types. Key insights include:
- Unemployment remains low, but there are ongoing signs of softening in the labor market.
- Real incomes have improved somewhat after softening for most of 2024, which may continue to support consumer spending.
- The housing market continues to be constrained by high prices and interest rates, which are impacting affordability.
Webinar
The 2025 State of U.S. Rental Housing Market Webinar
Join Experian for an exclusive look into the forces reshaping the rental housing landscape. This webinar reveals how shifting renter demographics, rising affordability pressures, and evolving credit behaviors are impacting the market. Discover actionable insights on rent trends, payment risk, and the power of rent reporting—plus, get ahead of macroeconomic shifts influencing housing demand in 2025.