White Paper
Published May 13, 2025
Fintech Banks Credit Unions Advanced Analytics & Modeling
GenAI isn’t just changing the financial services industry; it’s redefining it. When faced with industry challenges and economic uncertainty, leading financial institutions strategically leverage GenAI to drive business growth and profitability.
Experian’s latest innovation, Experian Assistant, is empowering financial institutions stay ahead of the competition while driving strong business results.
Experian Assistant enables organizations to:
- Enhance operational efficiency
- Reduce costs
- Improve customer experience
Download our latest white paper to unlock insights into how you can improve internal productivity, serve your customers more effectively and generate revenue.
Complete the form to access the white paper
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Thank you for your interest
Your free Experian resource is now available. Enjoy!
Infographic
183% ROI and 12-Month Payback
Based on interviews with global financial institutions, the Forrester Total Economic Impact™ study, commissioned by Experian, reveals real customer impact stories and business wins delivered by the Experian Ascend Platform™. This infographic shares some of the key findings.
Key insights include:
- 183% return on investment (ROI) and $13.3M in net present value (NPV) over three years
- A car leasing company’s approval rates increased from 60% to 66%, improving consistency and revenue growth
- An airline reduced fraud chargebacks by 99.9%, lowering regulatory risks and financial losses.
Case Study
The Total Economic Impact™ of Experian Ascend Platform
The Forrester Total Economic Impact™ (TEI) study, commissioned by Experian, explores the quantifiable and unquantified benefits of implementing the Experian Ascend Platform™. Based on interviews with global financial institutions, the report provides a comprehensive analysis of how the platform improves credit decisioning, reduces fraud, and delivers significant ROI.
Key insights include:
- 183% return on investment (ROI) and $13.3M in net present value (NPV) over three years
- 67% improvement in credit decisioning efficiency
- 20% reduction in default costs through better risk modeling
- 5% annual growth in application volume without added headcount
eBook
Agility & Transparency with Integrated Feature Management
Instead of relying on reactive, fragmented data, financial institutions need streamlined, governed and integrated feature development capabilities to accelerate model development and enhance transparency.
Experian Feature Builder provides:
- Centralized data access
- Advanced lineage tracking
- Streamlined feature registry
- Key statistical reporting
- Comprehensive feature lifecycle support
Read our latest e-book to discover how your organization can transform raw data into custom, high-value features quickly and easily.
eBook
Win More Business and Minimize Risk with Loan Loss Analysis
Lending institutions can gain an edge on the competition by determining what happens when a loan gets booked elsewhere. With loan loss analysis, lenders can learn more about where these lost loans are booked, the average loan amount, the interest rate, the loan term length, and the average risk score.
Analyzing this information can help lenders:
- Improve lead quality
- Target the right consumers
- Acquire more high-quality loans
- Increase cross-sell opportunities